The desert hosts an unexpected light show in the latest Insight Hybrid television commercial. Created by Wieden + Kennedy Amsterdam for Honda Motor Europe. To experience the takeover you need to view this video on vimeo. This is truly art in online advertising.
In the current economic situation, where everybody is trying to cut costs, more and more questions are being raised in regards to the effectiveness of various media types and video specifically. Is video worth the effort? Will it provide the needed value added to my campaign? read more…
By Yael Tolub, Director of Product Planning and Analytics @eyeblaster.com
Finally I have time to update our blog. So here is our comback with probably already the award winning creative for 2009. Last week this was the talk of the world. Do i need to say more. Just click on it if you did not see it already and don’t forget to see the HD commercial in fullscreen.
